Page 6 - Final for web Spectrum Volume 15 Issue 5
P. 6

6    2022 | Spectrum | Volume 15 Number 5

        Three day workshop


        on developing Rural


        Communities




        STAFF WRITER              delivered his speech on different
                                  dairy cattle breeds available and
          A t hre e -da y t ra i ni ng  cattle breeding management.
        workshop on “Entrepreneurship  Then, Dr. M. Vimalarani,
        Development Training on  Associate professor from KVK
        Dairy Cattle Farming and  (Kattupakkam) insisted people
        Digital Marketing for Rural  on the importance of value -
        Communities” was jointly  added dairy products and how
        conducted by Department of  it can improve the economic
        Electronics and Communication  sustainability. On the second
        Engineering, SRM Institute of  day of the training workshop,
        Science & Technology and Unnat  Dr. R. Murugeswari, Associate
        Bharat Abhiyan in association  Professor from Institute of Animal
        with State Institute of Rural  Nutrition (Kattupakkam) trained
        Development & Panchayat  the people on cattle farming
        Raj (SIRD & PR) from 24th   techniques. The process of
        to 26thNovember 2021 at   conversion of animal waste
        Nattarasanpattu village. More   to manure and the various
        than 100 villagers participated.  techniques were explained by

          The inaugural was presided   Dr. V. S. Mynavathi, Assistant
        by Samuel Inbadurai, Director   Professor from the Institute
        of SIRD & PR (Chengalpattu   of Animal Nutrition. She also
        district). On 24/11/2021 The   insisted the benefits of using
        training program was organised   natural fertilizers and pesticides
        by Dr.V. Thirumurugan (Associate   than the harmful effects of the
        director of campus life and UBA   artificial chemical compounds.
        nodal officer),Dr. T. Deepa   The final day of the training
        (Associate professor, SRMIST),   program started with the
        UBA faculty co-ordinators and   interaction about  importance
        student co-ordinators along with   of finding a good marketing
        village panchayat president     strategy to sell the quality products   presided by the village panchayat  products and at the same time
        Vasanthi Sambasivam and   produced by the villagers. Dr. T.
        Sambasivam, village panchayat   Deepa, Associate Professor from   president, panchayat secretary  more profit. Apart from dairy
        secretary Mr. Seetharaman and   department of ECE, SRMIST   and ward members. They thanked  cattle breeding management,
        Nattarasanpattu village panchayat   explained the people on “what   the SRMIST, Unnat Bharat  training was provided on
        ward members.             is digital marketing?” and “How   Abhiyan and SIRD& PR for  preparation of value-added
          After the inaugural, Samuel  to use digital marketing?”. She   providing such a wonderful  dairy products and manure from
                                                            training program. They also  cattle wastes. Finally, they were
        Inbadurai (Director of SIRD &  shared her ideas on the various   insisted the people to follow  trained on using digital marketing
        PR) shared his insights on “Dairy  digital marketing techniques and   the ideas and insights gained  techniques to get more profits.
        Supply Chain Management”.  their benefits. Then she trained
        Tamil Nadu Rural Transformation  people on the “Rural Kart”   from the training and to improve  With the help of the certificate
        Project (TNRTP)’s district  mobile application developed   the economic, environmental  provided through this training,
        executive officer M. Dinakar  by the faculty and ECE students   and social stability of the  the village people together can
        Rajkumar spore on how funding  of SRMIST. The rural kart   Nattarasanpattu village. Through  approach to avail the schemes
        assistance can be provided for  application is an entrepreneurship   this training, the village people  and facilities provided by the
        cattle and dairy management.  interface between the producers  now know how dairy supply  government. After this workshop,
        Later in the afternoon, Dr.  and the customers to sell their  chain management operates and  the people were very eager and
        P. Gopu, Assistant professor  quality products. The workshop  plan their resources accordingly  determined to improve their
        from PGRIAS (Kattupakkam)  ended with a valedictory function  to produce high quality dairy  livelihood in a better manner.


        Blood donation camp by SRMIST


        STAFF WRITER              Blood donation is a service to  of life. 175 donors including
                                  mankind.  The body of a donor  UG students, PG students,
          National Service Scheme  can regenerate the blood within  Research scholars and faculty
        (NSS) and Red Ribbon Club  few days. It poses no threat to  across different colleges donated
        (RRC) SRM institute of science  the metabolism of the body.   blood voluntarily in this camp
        and technology blood donation  Blood donation is our human   towards a noble cause.
        camp with The Madras Voluntary  duty. Our body does not get
        Blood bureau, Chennai and  affected if we donate blood. The   The camp was inaugurated
        Rotary club of Madras Besant  body can repair the loss within   by Dr. Leenus Jesu Martin,
        Nagar, Chennai. Blood donation  a few days. So we must come  Director Campus life, Dr.   coordinator, SRMIST and the  and encouragement by the Dr.
        is one of the most significant  forward to donate blood as it  Subhashree, Dean, Faculty of   delegates from Rotary club of  C. Muthamizhchelvan, Vice
        contributions that a person  can make sure the return of a  Management Studies along with  Madras Besant Nagar, Chennai  chancellor and Dr. S. Ponnusamy,
        can make towards society.  dying man again into the light  Dr. T. Rajasekaran, NSS program  with the enthusiastic motivation  The Registrar, SRMIST.
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