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6    2021 | Spectrum | Volume 14 Number 5
        6    2020 | Spectrum | Volume 14 Number 5
        Brain Candy: The New Guilty Pleasure?


        SHRAVYA SHARAN

         The entertainment industry
        experienced a massive turnover
        as the new-normal introduced
        OTT platforms with unlimited
        content as a replacement for
        theatre and cable television
        experience. With this turnover,
        a bizarre trend existing in the
        shadows gained momentum and
        has become quite popular now.
         Every viewer has at least once
        subject themselves to a show
        with the very purpose of mocking   What getting ready to consume brain candy looks like.
        or deriding it. This pattern of
        hate-watching has introduced
        a new term — brain candy.
        Google defines brain candy as
        a popular entertainment that is
        not intellectually stimulating.
        In simpler terms, such shows
        are like junk food for the brain,
        and at present, we are eagerly
        consuming it.
         Brain candy is often subject
        to poor scripts, terrible acting
        or absurd concepts that make
        it unrealistic. They are usually
        the perpetrator of regressive
        stereotypes and mindsets
        presented to belay the issues’
        seriousness. It is set up for gags                                                    Trinity College Library (Dublin, Ireland)
        while feigning earnestness,   from an emotional distance as it  source of escapism, fun and
        further encouraging the viewers’   reaffirms their superiority over  conversation fodder for many.
        derision.                 possessing great taste. Most  Cashing on this rising demand,   Five Best Libraries
         Some viewers consider ‘hate-  viewers enter such shows with  creators have started churning
        watching’ a guilty pleasure,  zero expectations in terms of  out low budget shows that invite
        claiming that although such shows  quality. They are just looking  viewers to ‘hate-watch’ it and   in the World
        leave a terrible aftertaste, it is  for mindless content that is  unbeknownst to the viewer;
        like witnessing a train wreck in  enjoyable, even if it is not the  they gradually find themselves
        motion — they just cannot look  most accurate or inventive.  getting addicted to a show that’s
        away. Others view such shows  Brain candy has become a  so bad; it’s almost good.  JELSIA ALEX          of the Republic of Venice. It is
                                                                                                                named after St. Mark, the patron
                                                                                        Reading is the best escape  saint of the city, and holds the
        Brainstorm: Unravelling                                                       from reality and Libraries are  greatest number of collections
                                                                                      a paradise for people who love  of classical texts in the world
        the Mysteries of the Brain                                                    reading. Here are a few best  closely followed by George
                                                                                      libraries that a reader must visit  Peabody Library (Baltimore,
                                                                                      at least once.            USA). This is also known as
        RAMAY RAJ SINGH           of participants from all over  and how it also controls the   The First on the list is Trinity   Baltimore’s Cathedral of Books
                                                                                                                and is considered one of the
                                  the globe were present.    signals that get into the body.   College Library (Dublin, Ireland),
         Brainstorme is a yearlong   The event began with a   Further, he spoke about Brain   University of Dublin. It was   most beautiful libraries in the
        series of curated lectures on   presidential address and   Electrical Oscillation Signature   established in 1592 by Queen   world. It was found in 1878 and
                                                                                                                designed by Baltimore architect
        current topics in cognitive   inauguration by Dr. LT. Col.   Profiling (BEOSP) which is an   Elizabeth I and is the largest   Edmund G. Lind in collaboration
        and clinical neuropsychology   A. Ravikumar who spoke   EEG technique using which a   library in Ireland. The library   with the first Peabody provost,
        organized by the Department of   about neuropsychology and its   suspect’s participation in a crime is   costs 10 euros to enter for visitors.   Nathaniel H. Morison.
        Clinical Psychology, SRMIST. A   significance. The first speaker of   detected by eliciting electro   It was built between 1712 and
        session was conducted on 29th   the day was Dr. Allan Baddley,   physiological impulses. It is a   1732 and has at least one copy   Lastly, The New Stuttgart City
        January 2021 where a number   renowned for the three-component   non-invasive, scientific technique   of every book ever published  Library (Stuttgart, Germany) is

                                  model of working memory,   with a degree of sensitivity and   in the UK and Ireland. Then  a building that combines age
         ... how the              who spoke about working   a neuropsychological method   comes The National Library of  and avant-garde. It is organized
                                                                                      China (Beijing, China). It the  by the department of the city’s
                                                            of interrogation which is also
         brain controls           memory and neuropsychology   referred to as brain fingerprinting.  largest library in Asia. It has a  cultural office and comprises the
                                  and emphasized on the concept
         the human body           of the phonological loop. The   The event ended with a bunch   collection of over 37 million  central library, 17 city district
                                                                                      books and holds the largest  libraries, and two bookmobiles.
         and how it also          next session was conducted by  of questions by the curious   collections of Chinese literature  It received the national award
                                  Dr. C. R. Mukundan who spoke  participants, all of which the
         controls the             about the brain representing  speakers answered in a lot of   and historical documents.   as Library of the Year, in 2013.
                                                                                        Third, comes The National
                                                                                                                  After all, it was well said by
         signals that get         the physical world and the  detail. It was the enthusiastic   Library of St Mark (Venice,  Walter Savage Landor, “Nothing
                                  mind representing the virtual  participation shown by the
         into the body            world. He explained how the  audience that made the event   Italy) which is a public library  is pleasanter than exploring a
                                  brain controls the human body  such a grand success.  founded in 1468 as the library  library.”
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